How protests shattered Brazil's glossy branding campaign

Client: LSE

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Role: Producer, Editor

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I worked with Dr César Jiménez-Martínez to create a create a short research video on what happens when a government's international image clashes with domestic reality. Focusing on Brazil's mass protests before the 2014 World Cup and 2016 Olympics, we explored how citizens challenged the state's glossy narrative of unity and success, offering their own competing vision of national identity while the world watched.